What the 30x30 target actually is
The 30x30 target is a global conservation commitment for countries to protect 30 percent of Earth's land, freshwater, and ocean areas by 2030. It forms Target 3 of the Kunming-Montreal Global Biodiversity Framework, adopted by more than 190 countries in December 2022.
The goal is straightforward but ambitious: protect enough nature, at least 30 percent, to help halt biodiversity loss, stabilize ecosystems, and buffer humanity from climate impacts. Scientists broadly agree that protecting at least 30 percent of the planet is necessary to slow the twin crises of biodiversity loss and climate change.
As of 2026, the world remains far from this target on both land and sea.
Why 30x30 matters for rewilding
Rewilding is one of the most powerful tools for achieving 30x30 because it restores large, connected, self-sustaining ecosystems, exactly the kind of landscapes the target prioritizes.
1. Rewilding creates high-value protected areas
30x30 emphasizes protecting areas of high biodiversity importance, ecological function, and climate resilience. Rewilding projects often restore:
- Apex predator dynamics
- Natural disturbance regimes
- Wetlands and floodplains
- Species-rich grasslands
- Wildlife corridors
These habitats score highly on ecological importance and help countries meet their 30 percent thresholds.
2. Rewilding expands conservation beyond parks
30x30 includes not only formal protected areas but also OECMs, other effective area-based conservation measures, which deliver conservation outcomes even where land is not designated as a park. Rewilding projects on private ranchlands, Indigenous and tribal territories, community-managed forests, and working lands can all count toward 30x30 if they deliver measurable biodiversity benefits.
3. Rewilding strengthens ecological connectivity
Target 3 explicitly calls for well-connected conservation networks. Rewilding is uniquely suited to reconnect fragmented habitats, restore wildlife movement routes, and rebuild landscape-scale ecological processes. Connectivity is essential for climate adaptation, species migration, and genetic flow.
4. Rewilding helps meet climate and biodiversity goals simultaneously
30x30 is designed to address both crises at once. Rewilding delivers carbon sequestration through wetlands, forests, and peatlands, biodiversity recovery, and climate resilience through flood mitigation and fire buffering, making it a dual-benefit solution for countries trying to meet multiple targets.
What counts toward 30x30?
Under the Kunming-Montreal Framework, areas can count toward 30x30 if they are effectively conserved, ecologically representative, well-connected, equitably governed, and managed for long-term biodiversity outcomes. This includes:
- National parks and wildlife refuges
- Marine protected areas
- Indigenous and community-managed lands
- Private conservation easements
- OECMs, such as rewilding landscapes and regenerative ranchlands
This broad definition is why rewilding is so central to achieving 30x30. It expands what counts as conservation well beyond traditional protected areas.
What 30x30 means for the future of rewilding
The target is reshaping conservation funding and strategy in several ways. It has mobilized significant new conservation funding and made rewilding projects increasingly eligible for nature-positive investment, biodiversity credits, philanthropic conservation funds, and government restoration programs.
30x30 requires landscape-scale conservation rather than isolated pockets of habitat, and rewilding's emphasis on whole-ecosystem recovery aligns closely with this shift. Target 3 also explicitly requires respecting Indigenous rights and governance, and many of the world's most successful rewilding landscapes are Indigenous-led. Wildlife corridors, river restoration, and transboundary conservation areas, all core rewilding tools, are increasingly central to national biodiversity strategies.
Challenges and controversies
30x30 is not without criticism.
Indigenous rights concerns
Some advocates fear that 30x30 could repeat past injustices in which protected areas displaced Indigenous peoples from their land.
Quality versus quantity
Protecting 30 percent of land means little if protections are weak or poorly enforced. Many existing protected areas are sometimes called "paper parks," with limited real-world ecological impact.
Political instability
In early 2025, the United States rescinded its national 30x30 commitment, known as America the Beautiful, though many individual states continue pursuing similar goals independently. This kind of volatility can affect long-term planning for rewilding projects that depend on policy continuity.
Risk of focusing on remote areas only
Some governments may protect low-conflict, remote land rather than the biodiverse but politically sensitive regions where protection is needed most.
- 30x30 is the largest conservation commitment in history, adopted by 190+ countries
- It aims to protect 30 percent of land, freshwater, and oceans by 2030
- Rewilding is one of the most effective pathways to achieving it, because it restores large, connected, high-value ecosystems
- Indigenous governance, ecological connectivity, and long-term protection are central to the target
- Despite political setbacks, 30x30 continues to reshape global conservation and create opportunities for rewilding
Sources & references
- Convention on Biological Diversity. Kunming-Montreal Global Biodiversity Framework, Target 3. cbd.int/gbf
- Protected Planet / UNEP-WCMC. Global statistics on protected areas and OECMs. protectedplanet.net
- Wikipedia. 30 by 30. en.wikipedia.org/wiki/30_by_30